Higher Margins Better Clients™

"How to Charge More, Work Less, and Close More “High-Ticket” Clients Than You Can Handle"

  • course format3 Modules


  • topicSales & closing

  • Ideal Biz Size$1M → $10M

"$12 million in my pocket is what I believe I would have, above and beyond what I've made, in the last 10 years alone had I found Dan Lok sooner.”


Master Closer, Mentor's Mentor, Trainer Of Over 1,900 Top Speakers, Authors, And Entrepreneurs


Let's assume for a moment that you're reading this page because you and your marketing Team want to get your products or services out into the marketplace. Deep in your heart, you know your company could be charging more, but your competitors seem to silently, indirectly, yet repeatedly intimidate you to offer lower pricing to win more market share.

You also know with absolute certainty that your company provides a better solution compared to the competition, but you don't want to take the risk of raising your prices because attracting new clients is tough as it is with your current pricing.

If the hypothetical situation (above) resembles the actual "pricing predicament" you're currently in, then fortunately, there's now a pure and simple solution to train you and your Team. It's called Higher Margins, Better Clients™.. and it is a "must" for any company selling itself short because of "low-ball" pricing.


Higher Margins, Better Clients™ is a short, yet impressive training system that spoon-feeds you and your Team the specific, elegant ways to hike-up your pricing structures by 2X, 3X, 5X... even as much as... wait for it... 10X the price levels and fees you get now.

Not only that, but most business owners are astonished to discover that this course shows them the step-by-step (almost “paint-by-numbers”) methods to start attracting -- and CLOSING -- higher quality clients who bolster profits, ascend to higher levels revenue for businesses ... and require a lot less time to manage.

Dan Lok uncovered the strategies in Higher Margins, Better Clients™ through years of testing and tracking and mounds of trial-and-error until he stumbled upon an elegant pricing methodology that literally tripled the profits of his businesses.

So, if you're getting excited at the thought of raising your prices and closing better quality clients, please keep reading to find out what you can expect from this groundbreaking course.


If you and your Team want to legitimately charge the highest prices in your market, then look at what you'll learn in this training...

  • How to find the core of your market that LOVES to pay top dollar... You see, every market has premium buyers... the trick is finding them without breaking the bank spending too much on advertising
  • How to artfully raise your prices for current customers without them questioning it. In fact, you and your Team can even make them love you for it
  • How to ethically double your prices and attract "lower-maintenance" clients at the same time
  • How to use Dan's "Value Quadrant" secret to make price increases beneficial for customers. When you and your Team take these four steps, the rest is EASY
  • How to use the power of reframing your prospects to help them secretly justify any price increase, at any time
  • How to charge the highest prices in your market and get people clamoring to get on your "Waiting List"
  • How to apply the "Mona Lisa" strategy and create insatiable value in the minds of your potential buyers
  • How to utilize the "One Sentence" secret to stop questions on price increases, even from your existing lower-end clients


If you've made it this far, then we assume you know that the small investment required to give Higher Margins, Better Clients™ a fair try could dramatically impact your business profits, without spending a single dime more on advertising or marketing costs.

Look, if you've invested in programs like How To Sell High-Ticket Services, or Premium Package Secrets™ to help your Team sell more (at higher ticket pricing), then investing in Higher Margins, Better Clients™ will complete your "trifecta" of learning how to charge more with less guesswork, stress, and worry.

Isn't it time you start maximizing the "lifetime value" of each client you bring in from now on?


Higher Margins Action Guide (Digital Download)

The Higher Margins Better Clients Action Guide is your key to putting all the client-getting strategies in the main program to work. Walk through the key steps. Get deep on the principles that work.

Position your product or service uniquely in the markets mind. Market yourself and your business more effectively. Grab market share. And more. This is why we created this action guide.

To help you and your Team get DEEP on the principles that will ultimately see your business take off with higher fees, better clients, and more scalability.

Customer Reviews

Based on 32 reviews
Amazing Course

These concepts are very clear. I'm sure this will help with my job. Thank you Dan Lok.

I thought high margin in dreams only

the course shows me steps by steps how I increase my margin and change my thinking as well thank you DanLok

Rose Achieng
This has been a game changer for me! You can immediately apply these concepts

I've had lots of AHA moments and I've really learnt A LOT!! This course has really helped me expand my money mindset and fully understand how profit margins can change everything. Its been eye-opening on so many levels. I highly recommend anyone whose looking to get their margins right and watch their profits grow to take the course.

Juls Lee
Alot of valuable advice that can be applied to career and all areas of life.

I appreciate this so much. Dan covers alot of useful information that can be used in my job and all other aspects of my life. I will chase mastery of this skill and then continue further training with these courses. I look forward to my transformation.

Sylvia Gunawan
A lot of AHA! Moments

I realized that I’ve been putting lots and lots of money on the table because I don’t have the tiers in my programs.

Reviewer avatar
Ilmi Dissanayake
Charging more will bring you better clients!

Are you worried about raising the price will lose your clients? Then you no longer have to be if you learn and implement what Sifu teaches in this program. It is absolutely amazing and mind blowing when looking at what you can do to increase your price and find better clients at the same time! There are so many strategies that are revealed in just this one program that can help increase your revenue fast.

What best thing can happen then this! This is everyone should learn and implement. The best thing !

I cannot believe this will of such deep level value. I am feeling super happy after this investment.

Ritu Shinde
An Eye Opening

I have been working on my prizing strategy , and i was really confused regarding prizing packages for High -Ticket Services. This course has changed my way to look at things and now i have blueprint on High ticket prizing secrets .
Thank you . You are Amazing .

Ravi Ramesparan
Five star

Mind blowing